We avoid the quiet of our own minds, perhaps for fear of what we might hear. We live in the noise of music, videos and podcasts.
The media we consume are meant as distractions, as entertainment to stop us from listening to or being left alone to hear what we're thinking. It's close to impossible to be present, to mindful in the presence of these things, which is why we love them. They block out the real world and lose us in a fiction or a mediatised simulation. They are an addiction as much as alcohol or any other drug. More prevalent, stranger, more manipulated and manipulating.
As what we consume has become digital it also now has analytics built into its consumption. What we listen to listens to us, what we watch watches us.