Can anyone explain to me who the audience for this website is?
It describes itself as "a traditional , old-fashioned sweetshop, online" which strikes me as a bit of a misnomer. Whilst I do occasionally get a hankering for humbugs or a craving for coconut mushrooms I have never had trouble finding them in a sweetshop, ever. There may be somewhere in Britain where you are more than 5 miles from a pick 'n' mix, but I've never been there. In fact most village shops have a better selection of traditional sweets than city shops.
Perhaps a quarter of is aimed at housebound pensioners that can't shift themselves away from Trisha to get their weekly supply of aniseed balls in a noisy and toothless nightmare of pink froth. This doesn't quite tally with the fact that the older generation seems to have taken to the internet like a fish to space travel. Perhaps because they find it unbearably patronising to be called silver surfer (link goes to an over-fifties portal. No really).
Who the bloody hell wants sweets through the post anyway? Differed gratification and confectionary are almost mutually exclusive. If you live in a dodgy part of the world where postmen are less scrupulous than they should be not only are you going to lose your sweets but the rest of your post is going to be sticky and covered in popping candy.
I think it may be the name of the site. If you asked me to finish a sentance that started with; "A quarter of..." you would almost inevitably elicit a facetious reply such as; "...your finest marijuana my good man", or "...an hour with your daughter costs how much?! A tad overpriced for used goods I'd say.".
Perhaps I shouldn't be so quick to laugh, it is probably for expats. As a website this clearly has a global audience and whilst I may take the piss a bit now after 6 months in Australia I will probably start to get a bit misty eyed at the idea of a bag of sherbert flying saucers in all their stale papery foulness, but I doubt it ( I hereby reserve the right to send the occasional email pleading for Marmite).
click on related link for a sick giggle (internet granny related)
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